Strategy acquires fresh $43m Bitcoin despite losing $12.54bn in Q1

Business Intelligence firm Strategy has acquired an additional $43 million in Bitcoin despite recording a shocking $12.54 billion loss in the first quarter of 2026 following Bitcoin’s major downturn.

The Michael Saylor-led company has shrugged off losses stemming from Bitcoin dropping below $62,000 in February, leading to its shares falling 72% from $457 to $130 at the time of the report.

Strategy, despite criticisms and skeptics, continues to lead institutional accumulation of the flagship crypto asset, Bitcoin, and currently holds 818,334 BTC at a market value of $64.14 billion. Strategy, previously known as Microstrategy, transitioned from a struggling business intelligence firm to a net player in the digital assets space during the lockdown.

The firm’s belief stems from the vision of its co-founder, Michael Saylor, who strongly believes that Bitcoin, capped at 21 million tokens, is enough scarcity to keep it valuable given its widespread adoption. Saylor’s Bitcoin strategy also comes from a deep conviction of the perceived advantages digital assets have over traditional finance.

Strategy is not the only institutional player with a robust Bitcoin strategy. The world’s largest Asset manager, BlackRock, launched an exchange-traded Fund (ETF) to expose its clients to Bitcoin without them actually owning one.

BlackRock’s IBIT remains the largest Bitcoin ETF to date in terms of volume and inflows, reflecting the turnaround in opinion of its CEO, Larry Fink, who now thinks Bitcoin can serve as Digital Gold. Bitmine, a crypto investment firm and another institutional player, also purchased $60 million worth of Ethereum, the second-largest crypto asset by market capitalisation.

Bitmine’s acquisition of Ethereum highlights that Bitcoin is not the only chase in the digital assets market. Institutional players are beginning to diversify their portfolio and acquire assets other than Bitcoin. BlackRock has an Ethereum ETF too, providing a second option to its investors who might want to invest in something else outside BTC.

The broader institutional adoption of digital assets like Bitcoin and Ethereum is largely driven by increasing regulatory clarity, ETF adoption, and a broader acceptance of the concept of digital assets by the masses.

The State of Bitcoin at the moment

At the time of this report, Bitcoin is trading for $80,982, surging by 0.1% in the last 24 hours. This is a 35.8% drop from its all-time high of $126,080. Despite the historical slump, Bitcoin is still a whopping 119,000% up from the $67.81 all time low recorded in 2013.

A market capitalisation of $1.6 trillion makes Bitcoin the largest crypto asset in existence, followed by Ethereum and Tether (USDT) at a distant second and third position.

Bitcoin was launched by a Pseudonymous character whose white paper announced to the world a new way of viewing transactions and money as a whole.

The new system promised decentralisation and transparency, leveraging a public ledger system which has now become the main proponent of blockchain technology as we know it today.

Last updated: May 13, 2026