EXCLUSIVE: MTN’s MoMo PSB courts old users via voice calls

This low-cost customer acquisition strategy follows a restructuring of MoMo’s sales incentives, aimed at optimising monetization and reducing acquisition expenses

Wave appoints former APO comms director Yasmina Bileoma as Regional Director of Public Relations

The appointment comes as Wave seeks to strengthen brand awareness in the company’s growing markets

From losses to $248 Million Profit: Airtel Africa’s impressive nine-month turnaround

Voice revenue regained control, rising to $1.45 billion and towering data revenues of $1.30 billion