Level Up: Why Omolara Sanni left 9–5 to build Midddleman 

Omolara Sanni was juggling e-commerce side hustles long before Midddleman was ever a startup. Now, she’s co-leading the company and reflecting on what it really takes to build in African tech.

EXCLUSIVE: Midddleman is raising a six-figure pre-seed to dominate global trade

“We hope to use the funds to hire for some key roles, launch campaigns for user acquisition, and build new products for our users,” Cofounder Omolara Sanni said.