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The move marks a return to investment for Mugambi, who previously held roles in the sector before her two-year tenure at Kobo360.
Despite the bleeding results from all corners, Dufay's 2025 strategy is driving top-line growth and improving operational efficiencies.
The deal could reshape B2B e-commerce by consolidating resources and expanding service offerings
Their success in South Africa, driven by affordability and variety, showcases the potential for growth in other parts of the continent
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