Startup Life

The realities of being an African founder

What’s life like for African startup founders? Here’s a look at the highs, lows, and pressures they face every day.

Startup Life

Marketing metrics you should care about as an early-stage B2C startup in Africa

This article looks at the essential metrics for early-stage startups in Africa.

Startup Life

Why African startups must stay visible beyond milestone announcements

An ongoing PR strategy isn't just about grabbing attention during big news cycles; it's about shaping the narrative over time, building credibility, and fostering trust.

Startup Life

Content marketing guide for African B2B startups

In this guide, we'll look at proven methods and strategies designed specifically to help B2B African Startups improve their content marketing

Startup Life

A guide to building your founder brand as a B2B founder

As a startup founder, your personal extends into your company, creating what I would call a “Founder Brand.”

Startup Life

Getting your first 1,000 users as an African Startup

Read this article if you're an early-stage startup founder or marketing team with a new product or service seeking user acquisition strategies.

Startup Life

NBA Africa wants to back early-stage tech startups

NBA Africa has launched Triple Double, an accelerator programme that will back African tech startups that are operating event management, ticketing, AI, and digital marketing platforms.

Startup Life

Africa Tech Startups Job Board

We curated different job openings by African tech startups to ease your job search process.

Startup Life

Copia secures $15M in Series C extension to intensify focus on Kenyan operations

Copia Global has secured $20 million in a Series C extension round. The Kenyan e-commerce startup has also appointed John Lazar, the former CEO of Metaswitch, to its board

Startup Life

Thank You – 2023 Report Download

Download BD State of Africa Startups VC Funding 2023

Startup Life

How these African founders approach customer acquisition

Customer acquisition is an important metric for startup growth. These African founders share their approach to gaining new customers.

Fintech

Four African startups make CNBC’s top 200 global fintech list

Nigeria’s fintech company, Kuda debuted in the Neobanking category, while Egyptian’s FinTech’s startup, Fawry, South Africa’s Yoco and Nigeria’s Opay made the digital payment’s category.

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