Kadijat Okeowo Okeowo

The rise of social audio as a customer engagement tool among Nigerian brands

Social audio has transformed how people communicate online, but how has it transformed the way Nigerian brands engage their audience?

How to handle crisis communication – insights from Nigerian tech brands

For businesses, crisis is unavoidable. It can stem from anywhere either within the brand or outside of itFor businesses, crisis is unavoidable. It can stem from anywhere either within the brand or outside of it